If we talk about Android phones, the purest experience is the Pixel 3 and Pixel 3 XL, and the pair of Google phones are also entering into their stride. A part of what’s likely the stellar still photo performance, however regardless of the reason, the most interesting thing here is that the most Pixel 3 buyers appear to be ex-Samsung users.
That’s what new numbers published by CounterPoint Research show, with 51% of Pixel 3 buyers having formerly been buyers of Samsung Galaxy phones. Another buggiest number, 18%, is reserved for those people who switch from the iPhone.
The numbers conjointly stretch to those who created the jump to the popular OnePlus 6T, with Samsung once again proving the very popular company for switches to ditch. Now the number Sat at 37%, with the iPhone making up to 16%.
“Over one-third of consumers who bought the Google Pixel 3 and the OnePlus 6T, during Q4 2018, were previous Samsung owners, according to Counterpoint Research’s US Smartphone Churn Tracker. Less than one in five people who bought either device was a previous Apple user.”
While that’s bad news for Samsung, it’s not entirely huge news for Google. We’re positive Google’s powers that be would be very happier to see people switching from iPhones instead of merely from one android device to another. That being said, we all know Google wins so long as people are using their services and also the internet as a full, thus does it really care what phone they’re doing it on?
We’re pretty sure the folks in the Pixel teams do, and these numbers will definitely be a shot in the arm for them. It’s also perhaps telling that Samsung’s Galaxy devices had seen some lackluster updates until the Galaxy S10 this year – whether this trend will continue in 2019 remains to be seen.
(Source: CounterPoint Research)
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